Market Analysis Of Pet Supplies

Pet supplies include dog accessories; cat accessories; cat and dog cleaning products; other small animal accessories; amphibians, insects such as ants and coleoptera, arachnids such as scorpions, spiders, and reptile products; caged products Articles for birds, birds, wild birds, etc.; fresh or saltwater ornamental fish articles; gifts and souvenirs for pets and their owners.

Pet Accessories for dogs; accessories for cats; cleaning products for cats and dogs; other accessories for small animals; amphibians, insects such as ants and coleoptera, arachnids such as scorpions, spiders, and reptiles; caged birds and birds , Wild birds and other supplies; fresh or saltwater ornamental fish supplies; gifts and souvenirs for pets and their owners.

The world’s pet consumption is rising sharply. The Asian market is considered the most promising market, and China occupies an important proportion in the development of the Asian pet market. There are currently at least 100 million pets in China, and the market potential of the pet economy has reached RMB 15 billion. Some experts have predicted the development of China’s pet market. It is estimated that before 2008, the fixed-value sales of China’s pet food and pet supplies market will exceed 6 billion yuan.

pet supplies

How to grasp the development of China’s pet consumption market from all links of the pet economic chain, and adjust the pet economic investment and management policies in a targeted manner. How to solve the current problems of China’s pet economy market and realize the expansion of the world market of China’s pet economy by taking a comprehensive perspective on the development history of mature countries in the development of the pet industry and learning from their advanced experience.

The global pet market is booming. According to EuromonitorInternational, an international research organization, the total value of the global pet food and supplies market in 2008 exceeded 56 billion U.S. dollars and is expected to rise to 65 billion U.S. dollars in 2009. Central and North America, Western Europe and the Asia-Pacific region account for the top three in total global pet market sales. Latin America and Eastern Europe have successively entered this high-growth pet market. Euromonitor also predicts that Eastern Europe’s pet supplies sales will double in 2009 , Reaching 2.6 billion US dollars.

In recent years, with the improvement of people’s living standards, more and more citizens have begun to keep pets. Correspondingly, various pet supply stores have appeared one after another.

With the improvement of people’s living standards, a new type of pet economy was born and prospered. From the initial pet trading market to a series of industries gradually derived from the “pet army”, such as pet food, hospitals, grooming, washing and nursing, foster care, training, tombs, and even pet dating agencies, covering every link of pet birth, death, sickness, and death. “Qian Jing” is very good. A complete industrial chain behind pets has gradually formed and continues to extend to various fields of manufacturing and service industries. The pet industry is expected to become one of the ten most profitable emerging industries in my country in the future. However, in the process of rapid development of the pet economy, a series of problems such as shoddy, fake and inferior products, and abnormally high prices have gradually appeared, which seriously restricts the further development of the pet market.

How to grasp the development of China’s pet consumption market from all links of the pet economic chain, and adjust the pet economic investment and management policies in a targeted manner. How to solve the current problems of China’s pet economy market and realize the expansion of the world market of China’s pet economy by taking a comprehensive perspective on the development history of mature countries in the development of the pet industry and learning from their advanced experience.

The global pet market is booming. According to research, the total value of the global pet food and supplies market exceeded 56 billion U.S. dollars in 2008 and is expected to climb to 65 billion U.S. dollars in 2009. Central and North America, Western Europe and the Asia-Pacific region account for the top three in total global pet market sales. Latin America and Eastern Europe have successively entered this high-growth pet market. Euromonitor also predicts that Eastern Europe’s pet supplies sales will double in 2009 , Reaching 2.6 billion US dollars.

Following the tourism economy, education economy, and sports economy, the pet economy has flourished and become another emerging industry. Since 2007, many international authoritative consumer market research institutions have begun to pay close attention to China’s pet industry. The number of pets in China is growing rapidly, and the Chinese people are increasingly caring for pets. The survey results show that the number of pets in China has increased by nearly 500% in the eight years from 1999 to 2007. By 2010, the number of pets in China will increase to 150 million.

Many internationally renowned pet manufacturers have landed in China one after another to seize the huge business opportunities in China’s pet economy. The domestic pet industry has also been quietly moving, the Nuggets pet economy. The rise of China’s pet industry is due to the combined effects of many factors in Chinese society.

First of all, China’s family planning policy and the aging population have caused changes in people’s living habits. The reduction in the number of households has greatly increased the demand for pets. Children treat pets as their partners, and when they grow up and have a family, pets become the spiritual sustenance of their parents. Some professionals even put forward the term “one pet and half a child”, which shows how important pets are to Chinese people at this stage.
Secondly, people’s thinking and concepts have changed. Pets are more and more regarded by people as their companions-especially urban residents, who have higher disposable income and are willing to spend more money on pets. Chinese society is undergoing an unprecedented transformation, and interpersonal relationships are more complicated than ever. Therefore, many people rely on pets to eliminate loneliness and relax themselves.

Finally, the civilianization of live pet prices has accelerated the process of Chinese pets entering the family. A few years ago, the current price of pets worth tens of thousands of yuan has fallen to nearly a thousand yuan or even a few hundred yuan, and the return of this kind of living price is precisely the fuse of the surge in pet families.

The number of pets in China will continue to maintain high growth, thus creating new business opportunities for the profitable pet industry. Some researchers said: In areas where the per capita GDP exceeds US$3,000, the pet market will enter a period of rapid growth. Many major cities in China have fully reached this level, and some large cities, such as Beijing, Shanghai, Guangzhou and Shenzhen, have far exceeded this level. Nowadays, the typical western life scene of walking with a pet dog is not uncommon in many cities in China. Pet products, from pet food, pet shampoos to pet toys, have increasingly appeared on the shelves of major supermarkets.

The prosperity of the pet market is only the beginning of the rise of China’s “pet economy”.

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